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You searched for: mediatype:movies AND collection:digitaltippingpoint AND subject:"Asymmetrical Market Shield"
[movies]Digital Tipping Point: Amy Wohl, e-market maven 02 - Christian Einfeldt
This is one of many short video segments which will be added to the Digital Tipping Point (DTP) archive. In this segment, Amy Wohl gives a very engaging rendition of the story of Microsoft's upending of PC market leader IBM. One of the most fascinating subplots of our film is the fact that Linux vendors such as IBM will use the exact same market mechanisms to upend Microsoft that Microsoft itself used to de-throne market leader IBM...
Keywords: Amy Wohl; Wohl, Amy; Microsoft Windows as a disruptive technology; Microsoft Windows disruptes IBM; Microsoft history; too late for market leader; asymmetrical market skills (sword); asymmetrical market shield; sucking applications, Microsoft and IBM
Downloads: 298
[movies]Digital Tipping Point: Amy Wohl, e-market maven 01 - Christian Einfeldt
This is one of many short video segments which will be added to the Digital Tipping Point (DTP) archive. In this segment, Amy Wohl talks a bit about how a small upstart company could be a bigger company that has mastered a market. Open source software is a disruptive technology, and Amy is a university lecturer and consultant who says that disruptive technologies change the rules of the game in markets they are attacking...
Keywords: Amy Wohl; Wohl, Amy; disruptive innovations explained; Jobs-to-be-done test; customers too small for market leader; Sony disrupted RCA; too late for market leader; asymmetrical market skills (sword); asymmetrical market shield; sucking applications and customers out of original value network; sucking applications, Sony and transistor radios
Downloads: 247
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